National Sales Veteran Kurt Luecke Brings Expertise to groSolar’s mid-Atlantic region

JESSUP, Md. (June 25, 2009) – National solar leader groSolar announced today that Kurt Luecke is joining the groSolar team in Jessup.

Luecke has accepted the position of regional sales manager, and will oversee all residential and commercial direct sales in the mid-Atlantic region. Luecke had been living and working in Colorado for the past 20 years and moved across the country from the Denver area for the opportunity to work with one of the premiere residential and commercial solar distributors in the nation.

“I recently decided that I wanted to focus professionally on alternative energy sales,” he said. “When I researched the major players in the industry, groSolar was at the top of the list. I consider this position a tremendous opportunity to make a positive impact on climate change and educate people that solar is simple and convenient.”

The 51-year-old Michigan native has over 25 years of experience in national & regional sales management and direct sales management. Luecke previously worked for iWired Inc, a low voltage wiring integrator, where he expanded the company’s sales scope to commercial construction opportunities and increased revenue by eighty percent per year in his first four years.

“I’ve seen a lot of change over the past 28 years,” said Luecke. “The most important thing in this business is to keep learning and adapting. No matter what you are selling, never stop learning.”

Luecke joins a company that has seen consecutive years of exponential growth. In early 2009, the company acquired California-based Borrego Solar’s residential division – making groSolar the fourth-largest residential solar power installer in the U.S.

groSolar considers Luecke to be a perfect fit.

“Kurt is dedicated and experienced, and he’s passionate about applying his skills to solar,” said groSolar’s VP of Marketing Gaelan Brown. “We’re a mission-driven company, and we look for people with who truly believe in the importance of bringing clean, renewable energy to everyone. Kurt fits that profile perfectly, and he’s a real innovator. We’re looking forward to the new directions he takes us in, and the new Mid Atlantic opportunities that he opens up.”

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About groSolar
groSolar is North America’s premier distributor, installer and integrator of solar energy solutions for residential and commercial installations. Founded in 1998, groSolar is the largest 100 percent U.S.-owned distribution company in the solar industry. The company has offices and warehouses across the continent, distributing solar electric and solar hot water systems from offices in VT, NJ, NY, CT, MA, MD, DE, PA, CO, MT, and CA. groSolar integrates components from leading solar manufacturers including Evergreen Solar, PanelClaw, Motech, Heliodyne, SMA, Fronius and UniRac into simple solar energy solutions for customers that generate clean, reliable energy for decades. groSolar is a mission-driven company dedicated to providing high quality solar energy solutions and whole energy appreciation. groSolar’s venture capital investors include NGP Energy Technology Partners, SJF Ventures, and Calvert Social Investment Fund. Learn more at groSolar.com or call 800.374.4494.